Top 3 Startups of the Week on FoodHack | November W2

Top 3 Startups of the Week on FoodHack | November W2

By
Nicola Spalding
November 13, 2020

Another week, another incredible lineup of new products on our Discovery board to tickle your fancy! This week we covered tonnes of trends, from plant-based eggs and upcycled waste to plastic-free gum, and you’ve been clicking away all week to vote for your favourites. Without further ado, here are the winners.

1. Rejuvenation Water | London, UK

Source: Rejuvenation Water


Who isn’t concerned about their health right now? The tiny matter of a global pandemic is surely at least at the back of most consumers’ minds, and more than ever we want our food and drink to not just be delicious but also to work for us. The functional beverage market is set to explode in the wake of the pandemic, and is projected to be worth $158Bn by 2023. Consumers also like convenience, and what could be more convenient than a plant-based functional health shot which comes in a pod compatible with your Nespresso© machine, so you can prepare it quickly at home?

The clever team at Rejuvenation Water have got this so right. No more ‘health drinks’ with basic functionality and a side serving of sugar or artificial sweeteners. Each pod has 50% of your RDA of Vitamin C and D and 83% of your RDA of Vitamin E, which all contribute to the normal function of the immune system and to the reduction of tiredness and fatigue. Plus, it’s caffeine-free, so you can drink it all day long without getting the jitters.

2. Ocha Ocha | Augsburg, Germany

Source: Ocha Ocha

There has been a definite shift in consumer attitudes toward sugar and sweeteners in recent years. People are becoming increasingly aware of the ingredients in the food and drinks they’re consuming, and anything too sweet, whether natural or artificial, is a no-no.

German beverage brand Ocha Ocha is trying to change the ready-to-drink beverage landscape, with a range of unsweetened teas and coffees which are designed to be drunk cold. Its products contain no sugar or substitutes, no ascorbic acid or citric acid, and no aromatic substances. The brand claims to have ‘the shortest list of ingredients in Germany’  and they’re as natural and sustainable as they can possibly be. Plus, they’re all vegan and naturally low in calories, winner!

3. Zippy Pantry | New-York, USA

Source: Zippy Pantry

We are not just concerned about health, but beauty and wellness too, as the current crisis shifts consumers towards a 360° approach to well-being. The functional foods market is set to be worth $275Bn by 2025, and consumers are becoming more aware than ever before of nutrition with benefits. It’s no surprise really that beauty is a big concern, in the age of social media when our faces and bodies are part of the digital image that we project to the world.

Based in New York, the founders of Zippy Pantry have put together an online store filled with brands and products which align to their very high standards (the ‘Zippy Seal’!), and it’s a veritable smorgasbord of high-nutrition, delicious foods that’ll make you feel good inside and out. No matter the dietary preference, Zippy Pantry’s community of local makers and partners will have the perfect product for you.

Written by
Nicola Spalding

Nicola is a trends analyst and content writer based in West Yorkshire. She has ten years' experience in UK and international retail, including a stint as a trend and innovation specialist for Morrisons supermarkets. A born foodie who loves words, it made sense for her to start writing about all the exciting things happening in food.

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Another week, another incredible lineup of new products on our Discovery board to tickle your fancy! This week we covered tonnes of trends, from plant-based eggs and upcycled waste to plastic-free gum, and you’ve been clicking away all week to vote for your favourites. Without further ado, here are the winners.

1. Rejuvenation Water | London, UK

Source: Rejuvenation Water


Who isn’t concerned about their health right now? The tiny matter of a global pandemic is surely at least at the back of most consumers’ minds, and more than ever we want our food and drink to not just be delicious but also to work for us. The functional beverage market is set to explode in the wake of the pandemic, and is projected to be worth $158Bn by 2023. Consumers also like convenience, and what could be more convenient than a plant-based functional health shot which comes in a pod compatible with your Nespresso© machine, so you can prepare it quickly at home?

The clever team at Rejuvenation Water have got this so right. No more ‘health drinks’ with basic functionality and a side serving of sugar or artificial sweeteners. Each pod has 50% of your RDA of Vitamin C and D and 83% of your RDA of Vitamin E, which all contribute to the normal function of the immune system and to the reduction of tiredness and fatigue. Plus, it’s caffeine-free, so you can drink it all day long without getting the jitters.

2. Ocha Ocha | Augsburg, Germany

Source: Ocha Ocha

There has been a definite shift in consumer attitudes toward sugar and sweeteners in recent years. People are becoming increasingly aware of the ingredients in the food and drinks they’re consuming, and anything too sweet, whether natural or artificial, is a no-no.

German beverage brand Ocha Ocha is trying to change the ready-to-drink beverage landscape, with a range of unsweetened teas and coffees which are designed to be drunk cold. Its products contain no sugar or substitutes, no ascorbic acid or citric acid, and no aromatic substances. The brand claims to have ‘the shortest list of ingredients in Germany’  and they’re as natural and sustainable as they can possibly be. Plus, they’re all vegan and naturally low in calories, winner!

3. Zippy Pantry | New-York, USA

Source: Zippy Pantry

We are not just concerned about health, but beauty and wellness too, as the current crisis shifts consumers towards a 360° approach to well-being. The functional foods market is set to be worth $275Bn by 2025, and consumers are becoming more aware than ever before of nutrition with benefits. It’s no surprise really that beauty is a big concern, in the age of social media when our faces and bodies are part of the digital image that we project to the world.

Based in New York, the founders of Zippy Pantry have put together an online store filled with brands and products which align to their very high standards (the ‘Zippy Seal’!), and it’s a veritable smorgasbord of high-nutrition, delicious foods that’ll make you feel good inside and out. No matter the dietary preference, Zippy Pantry’s community of local makers and partners will have the perfect product for you.

Become a FoodHack+ member to get unlimited access

  • Access premium publications
  • Get listed on our directory
  • Join a Global Community
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Another week, another incredible lineup of new products on our Discovery board to tickle your fancy! This week we covered tonnes of trends, from plant-based eggs and upcycled waste to plastic-free gum, and you’ve been clicking away all week to vote for your favourites. Without further ado, here are the winners.

1. Rejuvenation Water | London, UK

Source: Rejuvenation Water


Who isn’t concerned about their health right now? The tiny matter of a global pandemic is surely at least at the back of most consumers’ minds, and more than ever we want our food and drink to not just be delicious but also to work for us. The functional beverage market is set to explode in the wake of the pandemic, and is projected to be worth $158Bn by 2023. Consumers also like convenience, and what could be more convenient than a plant-based functional health shot which comes in a pod compatible with your Nespresso© machine, so you can prepare it quickly at home?

The clever team at Rejuvenation Water have got this so right. No more ‘health drinks’ with basic functionality and a side serving of sugar or artificial sweeteners. Each pod has 50% of your RDA of Vitamin C and D and 83% of your RDA of Vitamin E, which all contribute to the normal function of the immune system and to the reduction of tiredness and fatigue. Plus, it’s caffeine-free, so you can drink it all day long without getting the jitters.

2. Ocha Ocha | Augsburg, Germany

Source: Ocha Ocha

There has been a definite shift in consumer attitudes toward sugar and sweeteners in recent years. People are becoming increasingly aware of the ingredients in the food and drinks they’re consuming, and anything too sweet, whether natural or artificial, is a no-no.

German beverage brand Ocha Ocha is trying to change the ready-to-drink beverage landscape, with a range of unsweetened teas and coffees which are designed to be drunk cold. Its products contain no sugar or substitutes, no ascorbic acid or citric acid, and no aromatic substances. The brand claims to have ‘the shortest list of ingredients in Germany’  and they’re as natural and sustainable as they can possibly be. Plus, they’re all vegan and naturally low in calories, winner!

3. Zippy Pantry | New-York, USA

Source: Zippy Pantry

We are not just concerned about health, but beauty and wellness too, as the current crisis shifts consumers towards a 360° approach to well-being. The functional foods market is set to be worth $275Bn by 2025, and consumers are becoming more aware than ever before of nutrition with benefits. It’s no surprise really that beauty is a big concern, in the age of social media when our faces and bodies are part of the digital image that we project to the world.

Based in New York, the founders of Zippy Pantry have put together an online store filled with brands and products which align to their very high standards (the ‘Zippy Seal’!), and it’s a veritable smorgasbord of high-nutrition, delicious foods that’ll make you feel good inside and out. No matter the dietary preference, Zippy Pantry’s community of local makers and partners will have the perfect product for you.

Another week, another incredible lineup of new products on our Discovery board to tickle your fancy! This week we covered tonnes of trends, from plant-based eggs and upcycled waste to plastic-free gum, and you’ve been clicking away all week to vote for your favourites. Without further ado, here are the winners.

1. Rejuvenation Water | London, UK

Source: Rejuvenation Water


Who isn’t concerned about their health right now? The tiny matter of a global pandemic is surely at least at the back of most consumers’ minds, and more than ever we want our food and drink to not just be delicious but also to work for us. The functional beverage market is set to explode in the wake of the pandemic, and is projected to be worth $158Bn by 2023. Consumers also like convenience, and what could be more convenient than a plant-based functional health shot which comes in a pod compatible with your Nespresso© machine, so you can prepare it quickly at home?

The clever team at Rejuvenation Water have got this so right. No more ‘health drinks’ with basic functionality and a side serving of sugar or artificial sweeteners. Each pod has 50% of your RDA of Vitamin C and D and 83% of your RDA of Vitamin E, which all contribute to the normal function of the immune system and to the reduction of tiredness and fatigue. Plus, it’s caffeine-free, so you can drink it all day long without getting the jitters.

2. Ocha Ocha | Augsburg, Germany

Source: Ocha Ocha

There has been a definite shift in consumer attitudes toward sugar and sweeteners in recent years. People are becoming increasingly aware of the ingredients in the food and drinks they’re consuming, and anything too sweet, whether natural or artificial, is a no-no.

German beverage brand Ocha Ocha is trying to change the ready-to-drink beverage landscape, with a range of unsweetened teas and coffees which are designed to be drunk cold. Its products contain no sugar or substitutes, no ascorbic acid or citric acid, and no aromatic substances. The brand claims to have ‘the shortest list of ingredients in Germany’  and they’re as natural and sustainable as they can possibly be. Plus, they’re all vegan and naturally low in calories, winner!

3. Zippy Pantry | New-York, USA

Source: Zippy Pantry

We are not just concerned about health, but beauty and wellness too, as the current crisis shifts consumers towards a 360° approach to well-being. The functional foods market is set to be worth $275Bn by 2025, and consumers are becoming more aware than ever before of nutrition with benefits. It’s no surprise really that beauty is a big concern, in the age of social media when our faces and bodies are part of the digital image that we project to the world.

Based in New York, the founders of Zippy Pantry have put together an online store filled with brands and products which align to their very high standards (the ‘Zippy Seal’!), and it’s a veritable smorgasbord of high-nutrition, delicious foods that’ll make you feel good inside and out. No matter the dietary preference, Zippy Pantry’s community of local makers and partners will have the perfect product for you.